Tuesday, 3 October 2017

Week 1
The first class for this subject was start at 2pm on Tuesday...
Class for this week I can summarize that the lecturer focus on the 4 main activities

Introduce ourselves

courses outline

assessment

Individual blog 10%
Online forum 10%
Sharing on current issues 5%
Group assignment 20%
Participation case study 10%
Online quiz 10%

Final examination 40%

lecture Chapter 1

Introduction to strategic management

Defination

Strategic management means drafting, implementing and evaluating cross-functional decisions that will enable an organization to achieve its long-term objective

Three main step
Strategy formulation
Strategy implementation
Strategy

Week 6 Generating alternative strategies using portfolio models This type of strategies is known as BCG Growth-share matrix because of th...